Webinar

Choosing the Right AI Strategy
for Enterprise Transformation


Every enterprise is under pressure to adopt AI—but the real question isn't whether to adopt it. It's choosing the right path.

27 Oct 2026
11 AM (BST)

Why This Webinar?

Enterprise AI decisions are rarely straightforward.

Should you invest in building proprietary AI capabilities? Accelerate with proven platforms? Or combine both to move faster without sacrificing flexibility?

In this webinar, we'll break down the trade-offs, share practical enterprise examples, and introduce a simple framework to help technology and business leaders make more informed AI strategy decisions.

Framework

A practical framework to evaluate Buy vs Build vs Blend.

Enterprise perspectives

Real-world enterprise perspectives on AI adoption.

AI strategy guidance

Clear guidance on choosing an approach that aligns with business goals, timelines, and long-term scalability.

What you'll learn

Over 60 minutes, we'll explore the questions every enterprise leader is asking today.

When to buy
01)

When to Buy

Identify scenarios where custom AI creates strategic advantage.

When to build
02)

When to Build

Understand when existing AI platforms can accelerate value and reduce complexity.

When to blend
03)

When to Blend

Learn how organisations combine internal capabilities with external AI solutions.

Evaluate trade-offs
04)

How to Evaluate Trade-offs

Balance speed, cost, governance, and scalability.

Decision-making framework
05)

A Decision-Making Framework

Walk away with a practical model you can apply within your organisation.

Who should attend?


This webinar is designed for leaders shaping AI strategy and
enterprise transformation.

CIOs and CTOs

CIOs and
CTOs

Digital transformation leaders

Heads of Digital Transformation

Innovation and product leaders

Innovation and Product Leaders

Enterprise architects

Enterprise
Architects

Technology decision makers

Technology Decision Makers

Business leaders

Business Leaders driving AI adoption initiatives

Meet the speaker

Andrew, Chief AI Strategy Officer at TMotions

Andrew Lashley

Chief AI Strategy Officer, TMotions

Andrew Lashley works with enterprises to design and deliver AI-driven transformation initiatives across business and technology functions.

With experience helping organisations modernise legacy systems, adopt AI responsibly, and create scalable digital solutions, Andrew Lashley brings a practical perspective on choosing the right AI strategy for enterprise outcomes.

What you'll hear from him


01)

Lessons from enterprise AI transformation journeys.

02)

Common AI adoption challenges and how organisations overcome them.

03)

Practical recommendations—not just theory.

What we'll cover

Time
Session
5 mins
Welcome & Setting the Context

(Why enterprises are rethinking AI strategy today)

15 mins
The Build Approach

(When developing AI internally creates competitive advantage—and what it requires)

15 mins
The Buy Approach

(How to evaluate AI platforms, accelerate implementation, and avoid common pitfalls)

15 mins
The Blend Approach

(Combining proprietary capabilities with existing AI solutions for flexibility and speed)

10 mins
Live Q&A

(Ask your questions and discuss real enterprise scenarios)

FAQ’s

01) Is the webinar free to attend?

Yes. Registration is completely free.

02) Will I receive the recording?

Yes. All registered attendees will receive the webinar recording after the session.

03) Is this session suitable for non-technical business leaders?

Absolutely. The webinar is designed for both business and technology decision-makers responsible for AI strategy

04) How long is the webinar?

The session will run for approximatel 60 minutes, including live Q&A.

05) How will I receive the Zoom joining link?

You'll receive a confirmation email after registering, followed by reminder emails with your Zoom joining link before the webinar.

Ready to make smarter AI decisions?

Discover a practical framework for deciding when to build, buy,
or blend AI within your enterprise.

Register Now